CASE STUDY

Enviro-Tech Mechanical Services

The Rebranding Revolution

our objective

“Evolving from their established identity to a refreshed and modern brand image, while maintaining their core values and industry excellence.”

Enviro-tech van with logo

Enviro-Tech Mechanical Services is a top-quality, full-service company for air conditioning and refrigeration sales and service.

who is Enviro-Tech Mechanical Services?


Our collaboration has been all about elevating their brand presence - striking the perfect balance between honouring their established identity and capturing the hearts of new markets.  Together, we've crafted a narrative that resonates seamlessly with both loyal customers and potential enthusiasts. Follow along as we discuss our marketing partnership.
Enviro-Tech Mechanical Services, a leader in the HVAC industry, embarked on a groundbreaking rebranding journey with Markayting Creative Agency. This project was a pivotal transformation, evolving from their established identity to a refreshed and modern brand image, while maintaining their core values and industry excellence.

Project Overview


The primary challenge was to revitalize Enviro-Tech's brand, making it more relevant and appealing in the contemporary market. The goal was to enhance their brand presence, ensuring it resonated with both existing customers and potential new markets, without losing the essence of their established identity.

The Challenge

Enviro-tech website on laptop sitting on stool

Our Approach:

  • Spearheaded the rebranding process, infusing new life into Enviro-Tech's brand identity with a modern, dynamic approach.

  • Developed a comprehensive marketing strategy that included a revamped digital presence and engaging printed materials.

  • Ensured uniformity in brand communication across all channels, reinforcing Enviro-Tech's position as an industry leader.

Enciro-tech business card with pen on table
  • Worked closely with Enviro-Tech to align the new branding with their business goals and values.

  • Provided a range of services including website redesign, social media management, and the creation of compelling printed materials.

Execution

  • The rebranding initiative was met with enthusiasm, effectively modernizing the brand while honouring its heritage.

  • The updated branding and marketing efforts led to increased recognition and customer engagement.

Results & Impact

FUTURE PLANS

Continued Collaboration:
Markayting Creative Agency remains a key marketing partner for Enviro-Tech, committed to advancing their brand through innovative marketing strategies.

More of our Portfolio

  • Heritage Service Group Website

    Heritage Service Group

    Serving as consultants for Heritage Service Group across Canada, we manage their branding, websites, digital marketing, and support to enhance their nationwide presence and streamline marketing operations.

  • Angie's Hair Boutique Logo

    Angie's Hair Boutique

    We’ve orchestrated a comprehensive rebranding, developed a sleek website and e-commerce store, and created engaging social media content, all designed to enhance their digital footprint and customer engagement.

  • Sun Seekers Tanning Salon

    Sun Seekers Tanning Salon

    We refreshed Sun Seekers' online presence with a sleek new website and e-commerce platform, updated branding, and revamped brochures and marketing materials to better showcase their offerings and attract a wider audience.

  • EA Renovations Website

    EA Renovations

    We developed a vibrant website and engaging blogs for EA Renovations, showcasing their projects while offering insights into renovation trends and tips, thus enhancing their connection with clients.